Pricing Strategy

Precise pricing is critical to realizing maximum adoption and market value. DeciBio takes a multi-pronged approach to triangulate optimal price points for your products and services.

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Andrew Aijian

Katie Maloney

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Related Client Results

All Client Results

Research Tools

VOC research, competitive assessment for a novel multi-omic technology

A ~$100M research tools and diagnostic company wanted to understand key applications and revenue potential of their novel technology to inform a go / no-go development decision

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Pricing Strategy

Voice-of-Customer Research

Competitive Analysis

Market Landscaping and Sizing

Novel Technology Commercialization

Research Tools

Pre-due Diligence Research on a Potential Acquisition Target

A multi-billion dollar life science company needed pre diligence on a potential acquisition target

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Competitive Analysis

Due Diligence

Target Identification

Pharma & Biotech

Synthetic mRNA Production Landscape Assessment

A UK-based life science services provider was interested in learning more about the value and market landscape for synthetic mRNA production to inform a potential acquisition strategy

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Voice-of-Customer Research

Competitive Analysis

Market Landscaping and Sizing

Research Tools

Pre-due diligence research on a potential acquisition target

A multi-billion dollar life science company needed pre diligence on a potential acquisition target

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Competitive Analysis

Pharma & Biotech

AI Patient Recruitment Go-to-Market Strategy

A healthcare technology startup wanted to conduct an assessment of potential go-to-market strategies for their AI analytical patient recruitment tool

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Voice-of-Customer Research

Go-to-Market Strategy

Competitive Analysis

Clinical Diagnostics

MRD Monitoring Market Assessment and Strategy

A diagnostics player wanted to determine with indications / use cases to target and develop a product road map

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Biomarker and Diagnostics Strategy

Go-to-Market Strategy

Market Landscaping and Sizing

Precision Medicine is evolving at a rapid pace

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